Enforcement period underway for TxDOT’s Drive Sober Campaign

EAST TEXAS – More than 1,000 people were killed in DUI-alcohol related crashes on Texas roads in 2024. That means three lives were lost every day on our roads last year because a Texas driver ignored the risks and chose to drink and drive. In 2024, there were 5,144 DUI-alcohol related traffic crashes in Texas during the July 4th holiday time period, resulting in 64 fatalities and 223 serious injuries.

With these alarming statistics in mind, and to highlight the real cost of impaired driving to the friends and family of those killed in crashes, TxDOT is launching its summer “Drive Sober. No Regrets” campaign this week across the Lone Star State. Timed with the official start of summer & the July 4th holiday weekend, TxDOT’s new campaign is aligned with an increased law enforcement effort to keep TX roads safe.

From Thurs., June 26 through July 13, officers will be on a heightened lookout for drunk drivers to reduce DUI crashes, injuries, and fatalities across the state.

With its new campaign, TxDOT hopes to encourage Texans not to drink and drive over this summer (or anytime), and to always choose a sober ride by designating a sober driver ahead of time, using rideshare services, taxis, or mass transit, OR simply staying put after drinking until you sober up. Beyond the possibility of taking a life – including your own – driving impaired and getting a DUI can result in time-consuming legal hassles, jail time, loss of your driver’s license, and fines and fees up to $17,000.